GoodRx is known as a transactional coupon company that helps you find the lowest price on prescriptions at pharmacies near you, but our impact reaches far beyond the wallet. By helping people get the healthcare they need at a price they can afford, we help people live fuller, healthier lives.
When I was brought on to lead the brand, GoodRx struggled with two major problems 1) Getting more people to understand how our core offering works through simple, single minded, and digestible content. 2) Getting people to see GoodRx as more than just a transactional coupon company, and more of a company that provides savings and services that helps break down barriers to better health for everyone.